Tag Archives: LIAT

Complaint Letter To LIAT Airline

Submitted by Corey and Karen Burns
Julia Reifer-Jones, CEO of LIAT(Ag)

Julia Reifer-Jones, CEO of LIAT(Ag)

It is with great disappointment that I have to express my disapproval with Liat and how Liat conducts business. Most other airlines I have travelled on would simply wish to take me from A to B quickly as possible. I find it preposterous that Liat can just change a flight plan while customers have already boarded the aircraft (on a direct flight I might add).

My wife and I were departing from our honeymoon in Antigua on Monday, October 28th, 2013 and were on Liat flight # 362 from Antigua to Puerto Rico which was a direct flight to San Juan. The flight was delayed of course (“island time”) however once on the aircraft an announcement was made that we were stopping in St. Kitts on our way to San Juan, but not five minutes later we were told that we were now going south to Dominica (total opposite way than San Juan).  We arrived in Dominica at which time a grand total of 8 passengers boarded the plane.  We were then told that we had to wait for a fuel truck, which was not ready when we arrived in Dominica.  We ended up waiting on the tarmac for over an hour with no water, no food, and no air conditioning. I used to work in the airline industry and had that happened in Canada, PEOPLE WOULD BE FIRED!!! Numerous passengers asked for information about when we would be taking off and when we would be landing in San Juan as every passenger on the plane had a connecting flight to catch.  None of Liat’s customer service agents would give us a straight answer. We finally left Dominica sometime after 1:30 pm, over an hour after we should have LANDED in San Juan.

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LIAT Update

Click image to sign the PETITION!

Click image to sign the PETITION!

The following was circulated to those who signed the petition by James Lynch, PETITION FROM THE TRAVELLING PUBLIC TO THE OWNERS OF THE CARIBBEAN AIRLINE LIAT.

You need to know that LIAT are about to have another huge meltdown. Yes, it’s probably going to happen again, and maybe even worse.

All the ATR Pilots trained at the beginning before the aircraft were delivered are now due for re-currency training, and many of the senior pilots are going on their usual booked holiday in December. That’s the start of it.

So, unless somebody comes up with a small (large?) miracle, LIAT are going to have to park many of their planes and cancel/reschedule/ delay many of their flights.

LIAT management were warned by both the ECCAA (the Civil Aviation Authority) and the LIAT Pilots Association LIALPA that this was going to happen unless they made alternate plans (LIALPA also warned Brunton before the first meltdown), so the many shortages which came to a head in August are going to be dwarfed by what is about to happen again at LIAT approaching and during the Christmas Season.

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LIAT

Jean Holder resigned two years ago but continues to perform the role as Chairman.

Jean Holder resigned two years ago but continues to perform the role as Chairman.

We were asked to share the following article with the BU family. Although against our policy which is to be original in our postings sometimes we have to concede when there is merit in deviating from policy.

Business: LIAT’s turning point?

9/30/2013

For everything there is a season, and a time for every matter under heaven.” – Ecclesiastes 3:1

THE Caribbean is a diverse multi-cultural, multi-ethnic, multi-religious, multi-culinary, multi-genre (musical) and multi-lingual region officially made up of an archipelago of islands and selected mainland emerging territories nested between North and South America, Central America in the West and the Atlantic Ocean in the East, in and bordering on the Caribbean Sea.

The 17 English heritage administrations in the Caribbean are distributed as follows: North (7); South (7) and West (3) with an estimated population of six million, including the mainland territories of Belize and Guyana. The six French heritage administrations in the Caribbean are distributed as follows: North (5) and South (1) with an estimated population of 17.2 million, including the mainland territory of French Guiana. The seven Dutch heritage administrations in the Caribbean are distributed as follows: North (3); South (1) and West (3) with an estimated population of 0.8 million, including the mainland territory of Suriname. The three Spanish heritage administrations in the Caribbean sea are all in the North with an estimated population of 22.5 million, including the US territory of Puerto Rico. There are 33 Caribbean administrations with a total population of 46.5 million, albeit over managed, which is not to be ignored as a geographical market to be explored within the wider Latin American and Caribbean region.

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One Scapegoat Does NOT Fix LIAT or Caribbean Airlines

Robert MacLellan is Managing Director of MacLellan & Associates

Robert MacLellan, Managing Director of MacLellan & Associates

Some might believe that, for the second time in only three years, Captain Ian Brunton has been made a scapegoat by the board of directors of a Caribbean airline company – fired as CEO of Caribbean Airlines Limited in late 2010 and, this week, he resigned as CEO of LIAT. Indisputably, the overall operation of LIAT has continued to be disastrous during the last four months but so has the marketing / P R / communications function and yet the senior management there appears unchanged going forward. More importantly, the chairman, Jean Holder, and the LIAT board – which has authorised the strategy, business plan, operating budget and bank loans underlying the recent chaos and financial uncertainty – also appear unchanged going forward.

While Captain Brunton has resigned, Mr Holder is reportedly on vacation in the midst of the crisis. The chairman has been in position since 2004 and submitted his own resignation two years ago, although this was not accepted by the LIAT government ownership group at that time.

“Plus ca change, plus c’est la meme chose.” When Mark Darby, an undoubted airline industry expert, was fired from the LIAT CEO position in 2009 (and subsequently sued successfully for unfair dismissal) Caribbean 360 News carried excerpts from his interview concerning LIAT in Flight Global, a leading airline industry website. Darby pointed to “the lack of focus of the shareholder governments and the board of management as major stumbling blocks to the regional airline moving to higher heights”. He spoke of the complexity of three governments owning the airline, which involved conflicting agendas. Darby commented that this problem was compounded by weak corporate governance, with a board where few directors had held senior roles in major companies. “Instead, it operated more like a government department”, he said. Darby continued, “Board members got themselves involved in operational areas. This is one of the company’s greatest weaknesses”.

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LIAT Board of Directors to Meet (Face to Face)

Click image to sign the PETITION!

Click image to sign the PETITION!

Message received by persons who have signed the a petition started by James Lynch on Change.org: “PETITION FROM THE TRAVELLING PUBLIC TO THE OWNERS OF THE CARIBBEAN AIRLINE LIAT.

Hello again, friends!!

The LIAT Board will be meeting tomorrow, Wednesday, to “decide whether to accept the CEO’s resignation”. In today’s vernacular, “Yeah, OK. Whatever.”

Of course, nowadays REAL business people have stopped wasting money on travel and do this kind of stuff by Conference Call (but not LIAT, first these folks have to travel, then there is hotel, car, meals, tips, per diems, yadda, yadda yadda.)

But while they are off doing their usual goofing around maybe we can help this LIAT process along…

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Regional Turbulence!

Adrian Loveridge - Owner of Peach & Quiet Hotel

Adrian Loveridge – Owner of Peach & Quiet Hotel

Over the last few weeks I have been trying to understand the logic behind the collection of decisions made by the Board and senior management of LIAT (1974) Ltd, the consequences of which has been to create an unprecedented operational debacle. Even the CEO was describing the situation with emotive words like the ‘perfect storm’ and ‘meltdown’. While I admire Captain Brunton’s attempts to explain the circumstances behind the cause of what can only be called a state of chaos, there are still many questions that remain unanswered.

First, let us go back to the choice of the new replacement aircraft. Why the ATR’s?

When the Bombardier Q400 is faster, offering quicker turnarounds (more flights per day), has a substantially greater range, which would allow the carrier to operate to some of the new routes mentioned and perhaps even more relevant, required limited pilot retraining. There may have been overwhelming reasons why the ATR planes where chosen over the Q400’s, but surely we are owed an explanation? If LIAT had a history of profitability and that for a large part of it’s lifetime had not relied on the grace and favour of the Caribbean taxpayers, it might be different. But with a quoted ‘accumulated deficit of EC$344 million (around US$127 million) at the end of 2012’, any hope of achieving stand-alone viability, in the foreseeable future, appears an almost impossible dream. Yet elected administrations have been persuaded to guarantee loans and leases, amounting to tens of millions of dollars. If these cannot be repaid, then we will be the ones saddled with the debts.

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LIAT’S 2012 Strategy Plan Now BADLY Damaged in 2013

Submitted by Robert MacLellan
Ian Brunton, CEO LIAT

Ian Brunton, CEO of LIAT

On 28 August LIAT’s CEO, Ian Brunton, talked to Caribbean media and finally acknowledged in public some of the real facts behind the airline’s chaotic operations over the last three months. He also described LIAT’s worrying current financial position, in the same month that the airline has taken on a US$65 million loan from the Caribbean Development Bank to fund new aircraft.

However, it was reported that Mr Brunton has refused to have an investigation to hold people accountable for the recent chaos at LIAT. Instead, he said he will organise a “post mortem” (an unfortunate phrase) on what went wrong and use this to reward staff who have performed well during the crisis. Those who “dropped the ball” would be identified for “counseling or better training”.

This statement represents an unbelievable level of arrogance on the part of LIAT senior management and conveys gross disrespect for its customers! Ignore the widespread calls across the Eastern Caribbean for senior management resignations or dismissals at the airline. Instead, LIAT institutes some counseling and better training – presumably, for middle level and operative staff only? No personal responsibility accepted or culpability acknowledged on the part of LIAT’s Chairman, the CEO or the Director of Commercial and Customer Experience – all of whom have presided over three months of disastrous operations across the Eastern Caribbean and an equally disastrous public relations / communications exercise.

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Barbados Government Reduces VAT On Hotel Accommodation

Adrian Loveridge - Owner of Peach & Quiet Hotel

Adrian Loveridge – Owner of Peach & Quiet Hotel

Credit where credit is due. I commend the Government for lowering the rate of VAT on ‘hotel accommodation’ and especially extending the same 7.5 per cent to the Direct Tourism Services. This should relate to meaningful savings for our visitors and even, to a lesser degree, help encourage domestic tourism.

From the various social media sites, it is already clear that regular repeat guests will be watching very carefully that all tourism partners benefitting from the reduced tax level, will pass it on. Restaurant dining, car rental, reduced attraction entrance fees, activities like catamaran cruises etc., will all be more affordable and hopefully the overall spend will not fall significantly across the board. The critical element now, is to get this improved value for money into the market places, by every means possible.

Linking particular months with events, especially in the longer leaner periods, at first, makes logical sense, but I think this concept has to be constantly analysed, to ensure any national ‘investment’ is proven to be cost effective. This year with Crop Over is a classic example. Despite all the predictions and post event accolades, July 2013 recorded the lowest number of long stay visitor arrivals across the last 11 years in any same month. Continue reading

Letter to LIAT from Dominican Hotelier Requesting Executive Shake Up

I have to ask again, would a lot of the agony that LIAT customers have been forced to endure been avoided if the airline had opted for the Q400? Faster, quicker turn-around, less maintenance, longer range and no pilot re-training – Adrian Loveridge

Read letter

Main Shareholder LIAT Needs to Address the Issue of Increasing Airlift Fast!

Adrian Loveridge - Owner of Peach & Quiet Hotel

Adrian Loveridge – Owner of Peach & Quiet Hotel

It’s always very difficult to write about LIAT with absolute authority, because despite the Barbadian taxpayer being the single largest shareholder in the airline, the public for years has been denied sight of any business plan or annual audited accounts. During the recent spat with a clearly dissatisfied customer, the involvement of Sir Richard Branson and the worldwide attention this generated, LIAT fought back by posting two videos on their website, which have been subsequently removed. Perhaps on reflection, it was thought that it was more productive to address the issues, ie: the complaints, rather than battle with someone that has indefatigably demonstrated they are masters of media exploitation.

What really surprised me in one of the videos, were the numbers quoted by the Director – Commercial and Customer Experience, who stated that the airline operated ‘approximately 100 flights each day’ and carried around ‘3,000 passengers daily’. According to Planespotters, LIAT currently has a fleet of 14 active passenger aircraft with various seating capacities from 37 to 68, but collectively totalling 685. So what immediately stands out is, if the overall numbers are correct, then the average sector flight carries only 30 passengers. That equates to what could be up to 19 empty seats on each flight overall, across the fleet.

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LIAT Reponds to Virgin’s Richard Branson…is this a joke?

Tourism Watch: Understanding LIAT’s Strategy

Adrian Loveridge - Owner of Peach & Quiet Hotel

Adrian Loveridge – Owner of Peach & Quiet Hotel

Whether you attribute the now infamous saying, “there are three kinds of lies; lies, damned lies and statistics’ to a former British Prime Minister, Benjamin Disraeli or American author Mark Twain, it is perhaps even more true today, than it was then. And in the current silly season, I am sure we are going to witness many examples. I would prefer, as they say in the popular TV series CSI, ‘follow the evidence’, for those few people who still watch television.

When you look at the long stay visitor arrival figures, it is not all doom and gloom, and I wonder if we can learn from it. Take Canada, our fourth largest source market. Between 2004 and 2007 we welcomed 199,894 Canadians. For the four years 2008 to 2011 that number grew to 265,390, a rise of nearly 33 per cent.

While the numbers are yet to be released for the final month of 2012, up until the end of November, 63,053 Canadians came to our shores, compared with 71,953 for the whole of 2011. So if December turns out to be a strong month, we should not be too far behind the previous year.

Sadly, it does not negate the losses in other markets.

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REDjet’s Demise + LIAT’s Haemorrhaging = Regional Transportation In Crisis

His Excellency Desi Bouterse, President of Suriname, Chairman of Caricom

Redjet as still not paid its staff .The last time they were paid was February 2012.They will not have any pilots if they come back,because most of the pilots are looking jobs.Also they still have not paid some of there pilots who had left from last year.

 Andrew

The notes to support this blog were done in December, 2011 and given the demise of REDjet have taken on relevance. Columnist and committed regionalist Sir Ronald Saunders wrote an article a few months ago which probed the current state of LIAT and anticipated what its failure would mean for the region. Over the years there has been the fixation with movement of people and not the concomitant interest in regional air travel and financial settlement to support trade. Implementing one of the three at the expense of the other will always be an exercise in futility for those who want a more integrated region..

LIAT over the years has become synonymous with problems. Sir Ronald’s article paints a gloomy picture for LIAT by making bold that LIAT will collapse if shareholder governments are not prepared to implement required changes in short order. Prime Minister of St. Vincent Ralph Gonzales, who is Caricom’s lead spokesman for transportation along with Barbados, the largest shareholder, have hinted the number of shareholders will be increasing by two. Has there been an update on this matter?

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